What happened in Sports AI this week?
- Genius Sports have announced a deal with UEFA to install AI-Powered Player Tracking Cams in Over 140 Soccer Stadiums and cover 1350 games.
- NBC announced that it will use the AI version of a legendary sports broadcaster to narrate personalised daily recaps of Paris Olympic game events.
- Wimbledon announced it will ditch its AI-powered commentary after backlash from last year’s tournament calling it stiff and emotionless. The Master’s 2023 tournament received similar criticism.
- The FIA implemented new AI Technology “Statbot” at the Spanish Grand Prix. It will trawl race archives and parse torrents of real-time racing data to feed context and trivia to broadcast presenters live during broadcasts.
- The FIA implemented new AI Technology at Austrian Grand Prix to enhance track limit enforcement.
- NBC announced their Paris Olympics coverage will have AI-generated recaps, split screen, and more.
- Always uses AI to bring back the first female Olympian to win a gold medal, Hélène for an advert.
- AI systems can now find baseball elbow injuries in the early stages.
- Gatorade demoed an AI-powered Hydration Coach, that educates users about the best ways to stay hydrated that draws on decades of historical data from the sport beverage brand’s research institute.
- Snickers’ AI clone of José Mourinho will give personalized advice to fans
- ATP gives the green light to in-competition wearables. Ushering in a new era of innovative data-led performance analytics and injury prevention in tennis, amid a long-term goal of enhancing the broadcast experience.
I work at Rushmans. Subscribe to my free weekly newsletter for more.